Our non-profit initiative creates high quality, reusable and washable facemasks through crowd-sourced sewers across the country. These generous and talented sewers are our “Rosies” – affectionately and respectfully named after Rosie the Riveter, the cultural icon from WWII.
We partner with agencies and businesses who help us cover the costs of the materials. Together with these sponsors, we donate high quality facemasks to first responders and those most at risk. For every 10 masks a sponsor commits to donate, we’ll donate a facemask to the United Way for distribution across their network of charities.